There is an abundance of data within every organization. Turning this information into insights requires tools and expertise that facilitate multi-dimensional analysis. Market Track delivers this capability through an advanced analytics tool set leveraged by experienced business analysts who can quickly dissect causal data in great detail, and link this with key information from other client data sources.
Market Track Analytics solutions can be configured and made directly available to your team, or outsourced to Market Track for production and delivery to your team.
Need help on where to start? Wondering if there is an easy way to get to the answers you need? Market Track clients are able to leverage cross-industry best practices to increase their knowledge, share in best-of-breed processes, and reduce the time it takes to get to the insights that will make a difference.
Solutions in Market Track Analytics include:
- Category Analysis
- Post-Event Analysis
- Strategic Pricing Analysis
- Ad Planning
- MAP and Other Price Monitoring Alerts
We also frequently assist clients with more tactical and focused project-driven studies that span an array of important issues, such as:
- Impact of FSI overlays on Perceived Price and Net Pricing
- Analysis of online couponing
- Troubleshooting difficult to explain market trends
- Market and competitive analysis
- Unexplained sales velocity changes (spikes or dips)
- Promoted price effectiveness and price trending
These services include outsourced monthly and/or quarterly client-directed analyses using Market Track’s high-quality granular data, dedicated research analysts and sophisticated Analytics tool sets.
In addition to accessing world class analytics tools and analysts, this comprehensive solution provides access to the complete Market Track database—the most in depth advertising database in the world.
To request a demo click here.